Beer #182 Mikkeller & BrewDog Devine Rebel

Mikkeller Devine Rebel brewed at BrewDog

Name: Devine Rebel

Style:  English Barleywine

Brewery:  Mikkeller   website  Brewed at BrewDog  Fraserburgh Scotland

Country: Denmark

Region:   København

ABV: 12.1% abv

How served:  11.2 oz capped bottle poured into a Samuel Adams perfect pint glass       

My Overall Opinion: Very Good

I paired this beer with:   Grilled Salmon steaks (what else do I eat?)

Tasted on:  Monday  December 5, 2011  

Notes:  Batch # 243 Bottled on: May 07, 2009

This beer an opaque copperish orange with a one finger light tan head which left a small and thin lacing on my glass.    

The nose had aromas of toffee, roasted malts, vanilla, dark dried fruits like prunes and a hint of whiskey.

The taste starts off with the sweetness of caramel and dark dried fruits then in the middle you get some layers of vanilla, oak, and whiskey, near the end of the taste I picked up some of the dry bitterness of the hops were there.  

This beer had medium slick body with a very nice warmth from the alcohol which lingered a while.  It was  a sipper for sure and a  mighty fine Barleywine, wish I had more!

On the Label:  In a rock ‘n roll collaboration 2 of Europe’s most extreme, experimental brewers have combined forces, talents and ideas to produce this innovative ale.

Uniting inspiration, ingredients and people from around the world this beer was brewed and aged at BrewDog in Scotland.

This rebellious beer is partially aged in oak Speyside whiskey barrels and partially aged in stainless steel, combines an ale yeast and a champagne yeast and showcases a single hop variety. 

Produced and Bottled by Brewdog Ltd. Fraserburg, Scotland.

From their website:    Welcome along to the BrewDog label workshop. We thought we would give you a little look behind the scenes at the early stages and concepts of designing a products packaging. You know all about this beer and how it is made, we hope you would like to know a little bit about the thought process behind the packaging as well. Let’s go deeper into the rabbit hole and deeper into the innermost workings of the BrewDog machine.

Firstly the collaboration beer now has a name. The 12.5% Barley Wine which BrewDog and Mikkeller joined forces to make in December 2008 will be called Devine Rebel. It has now fully fermented and tastes amazing! It is being partially oak cask aged, 25% of the beer is ageing in Speyside whisky barrels and the other 75% is ageing in one of our conditioning tanks. We wanted to get some oak flavours and tiny hints of whisky but we wanted to make this a minor part of the beers flavour profile which is why only some of it is ageing in oak. The barley wine ageing in the oak and the barley wine ageing in the tank will be re-united in April 2009 and bottled.

You can see the logo with the BrewDog dog appearing on the right of Mikkell.

With the packaging, what we wanted to incorporate visually into the label was key elements of both brewer’s strong branding. The Mikkeller and BrewDog logo are both prominent, we also added a fun tweak to the Mikkeller logo for the collaboration with the original BrewDog dog appearing alongside Mikkell. The more minimalistic feel of the label is a nod to the style of the Dane’s packaging, we still have some text to add to the front of the label (name, ABV, product of Scotland) but we are going to try hard to keep the simple minimal feel. The label also incorporates the cool vertical lines typical of a Mikkeller label, yet these lines are scuffed and in various blues, typical of a BrewDog label. The version of the label I am currently working on is for the US market so there is the big blank space top left for the mandatory US government health warning.

To get the initial visual we end up cutting out and sticking loads of early concepts and drafts to bottles to get the right visual feel for the development. Our office is full of mocked up prototype product packaging and labels and designs which did not make the final cut as well as visual concepts for new products. Once we have a rough visual for the beer, then it is a case of fine tuning it and writing the text for the product. I usually draw, write and scribble on loads of draft label sheets like the one in the image above as all the various bits of text for the packaging begins to take shape.

Obviously we have had to sample the beer allot over the last few days to check how it is maturing and ensure the packaging reflects the product. Unless you visit the brewery you are going to have to wait a little bit longer until you get to sample it.

As always with our blog, we welcome and feedback or comments!

Posted in – news

1st Post!

Well after tasting well over a 1000 beers I have finally gotten around to document what I’ve tasted.  There isn’t a better way to get started on this blog than by watching a New York Giants football game and drinking an IPA. 

 

AleSmith IPA

AleSmith IPA

Name: AleSmith IPA

Style: IPA

Brewery: AleSmith Brewing Co.  website

Country: USA

Region: San Diego, California

ABV: 7.25%

How served: 22 oz bottle poured into a Duvel glass.

My Overall Opinion: Very Good.   Great brew to have while watching a football game

I paired this beer with: Mediterranean style sardines and pretzels.  This IPA paired very well with this meal.

Tasted on: Sunday October 4, 2009

    

Juxaposition Black Pilsner

Juxaposition Black Pilsner

Name: Juxtaposition Black Pilsner 

Style: Imperial Pilsner

Brewery: Collaboration between Stone Brewing Co.  website,   BrewDog Ltd website and Cambridge Brewing Co website.  Brewed and Bottled by the Stone Brewing Co.

Country: USA

Region: Escondido, California (Stone), Fraserburgh, Scotland & Cambridge, Massachusetts (Cambridge)

ABV: 10.00%

How served: 12 oz bottle poured into a Stone Levitation glass.

My Overall Opinion: Very Good.   Alcohol is well hidden and very smooth.

I paired this beer with: Habanero cheddar cheese.  Not the best pairing, but acceptable.

Tasted on: Sunday October 4, 2009

Note:  Limited and brewed only once.

 

 

Cuvée Du 7ème

Cuvée Du 7ème

Name: Cuvée Du 7ème

Style: Bière de Garde

Brewery: Brasserie Des Franches-Montagnes.  website

Country: Switerland

Region: Saignelégier

ABV: 7.50%

How served: 33cl bottle poured into a Straffe Hendrik glass.

My Overall Opinion: Very Good.   Great brew to have while watching a football game

I paired this beer with: Chocolate pasta with chicken.  Very good pairing, but the meal might have been better paired with a “chocolate” stout or RIS.

Tasted on: Sunday October 4, 2009

Note:  Limited and brewed only once for the 7th anniversary of the Brasserie Des Franches-Montagnes.

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